{"id":999881378,"date":"2013-11-20T15:40:00","date_gmt":"2013-11-20T15:40:00","guid":{"rendered":"https:\/\/dice.npgdev.com\/?p=474976338"},"modified":"2013-11-20T15:40:00","modified_gmt":"2013-11-20T15:40:00","slug":"the-lawton-group-getting-to-yes","status":"publish","type":"post","link":"https:\/\/dice.npgdev.com\/hiring\/recruitment\/the-lawton-group-getting-to-yes","title":{"rendered":"The Lawton Group: Getting to &#8220;Yes!&#8221;"},"content":{"rendered":"<p>\u201cNo. We\u2019ve seen this candidate before. We need to see someone new.\u201d These were the frustrating retorts that recruiter Michael Nelms heard a bit too often from his clients. Rarely did he receive responses like \u201cThis candidate is perfect.\u201d Just continual appeals from his clients to keep looking. As a determined senior recruiter for <a href=\"http:\/\/www.tlcstaffing.com\/\" target=\"_blank\">The Lawton Group<\/a>, one of San Diego\u2019s fastest growing private staffing firms, Nelms did just that. \u201cThere\u2019s a much bigger demand than supply,\u201d says Nelms. \u201cI kept doing keyword searches and sending clients the exact same candidates as everyone else.\u201d Then, one typical Tuesday, Nelms recalls his \u2018aha moment.\u2019 \u201cI was just going through the motions (probably drinking way too much coffee) and trying to find that infamous \u2018purple squirrel.\u2019 I remember searching on Dice \u2013 racking my brain to find someone new \u2013 when out of the corner of my eye, I saw the numerous social icons found on the search results  page of Dice\u2019s social recruiting tool, Open Web\u2122. And I thought, \u2018That\u2019s it!\u2019\u201d Nelms knew he had discovered something different that would successfully serve up fresh, new candidates and would allow him to distinguish himself as a top tech recruiter. &#8220;I was so excited, I got up  and closed the door.&#8221; A few weeks later, he\u2019s still just as enthusiastic. Because Open Web leverages data from 50 social sites and consolidates it into one unified profile, it gives recruiters \u2013 like those at The Lawton Group \u2013 access to millions more candidates, including those hard-to-find hidden gems. Also, by serving up each candidate\u2019s passions and interests, Open Web provides more powerful and personal ways to engage with each candidate. As this innovative tech recruiter tells it, Open Web takes the typical recruiting game plan and flips it on its head. Nelms\u2019 new playbook entails reaching candidates where they actually spend their time, contributing to their conversations, gaining their respect, and ultimately becoming their \u2018go-to\u2019 recruiter. &#8220;Tech pros are on a huge number of niche and social sites, from GitHub to Quora to Reddit. I need to see how these guys interact with their peers \u2013 how they create relationships and respond to one another \u2013 and become their trusted source.\u201d To build proactive short- and long-term strategies, he\u2019s using Open Web to boost his credibility and rapport with these in-demand candidates, no matter what stage they\u2019re at in their career. \u201cEmployers are very selective with regard to who they\u2019re working with. So building trust with a whole community of tech pros and then being able to skill market them back to my clients is huge. Doing this work will take time, but in the end, I know it\u2019ll be worthwhile.\u201d A dedicated, hard worker equipped with a game-changing recruiting tool, Nelms is on his way to becoming what he calls \u2018that guy\u2019 for his clients. By using Open Web to not only discover candidates, but also to go one step further and truly understand each tech pro\u2019s passions \u2013 along with their skills \u2013 he\u2019s earning mega credibility. And he\u2019s getting results. Nelms recently put his new strategy into practice when he used Open Web to uncover three unique Unity programmers for his client. After hearing statements like \u201cNo, no, no \u2026 we\u2019ve seen this guy before,\u201d  Nelms considers it a huge win to have heard the client say, \u201cThis is somebody brand new, able to move through our pipeline.\u201d \u201cWe accomplished something that was virgin territory. We did something that none of the other six staffing agencies were able to do.\u201d And it\u2019s only the beginning.  <\/p>\n<hr \/>\n<p><strong>Michael Nelms<\/strong> is a Senior Recruiter at The Lawton Group in San Diego, California. Having spent five years working for NASA and another two years at a small start-up, Nelms might be new to the recruiting gig \u2013 but he\u2019s no stranger to the tech industry. A true problem solver, Nelms takes interest in identifying and correcting the root cause of events, which is what led to his \u2018aha\u2019 Open Web discovery. He enjoys mentoring people, has passion for adding value to his clients and candidates, and a thirst for his daily coffee. He can be reached at <a href=\"mailto:michael@lawtongroup.com\" target=\"_blank\">Michael@LawtonGrp.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cNo. We\u2019ve seen this candidate before. We need to see someone new.\u201d These were the frustrating retorts that recruiter Michael Nelms heard a bit too often from his clients. Rarely did he receive responses like \u201cThis candidate is perfect.\u201d Just continual appeals from his clients to keep looking. As a determined senior recruiter for The [&hellip;]<\/p>\n","protected":false},"author":132,"featured_media":474976338,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2155,2154],"class_list":["post-999881378","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hiring-candidates","category-sourcing-candidates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.2 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Lawton Group: Getting to &quot;Yes!&quot; - Dice Hiring<\/title>\n<meta name=\"description\" content=\"\u201cNo. We\u2019ve seen this candidate before. 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